NFT Evening NFT Evening
    Facebook Twitter Instagram Reddit
    NFT Evening NFT Evening
    • News
      • Collectibles
      • Crypto Art
      • Blockchain games
      • Metaverse
      • Music
      • Interviews
    • Guides
      • Top NFT Projects
      • Top Blockchain Games
      • NFT Marketplaces and Tools
    • Learn here!
      • What is an NFT?
      • How to keep your NFTs safe
      • NFT Glossary
    • NFT Calendar
      • NFT Drops
      • NFT Conferences
    NFT Evening NFT Evening
    News

    Home » News » Animoca Brands Expands Into Music Metaverse With Pixelynx

    Animoca Brands Expands Into Music Metaverse With Pixelynx

    By VineetDecember 6, 2022Updated:January 31, 20233 Mins Read

    Leading blockchain gaming, metaverse, and digital property corporation Animoca Brands has acquired a majority stake in music metaverse platform Pixelynx Inc. Pixelynx is a platform by Deadmau5 (Joel Zimmerman) and Richie Hawtin (Plastikman). The platform is also a product by music and gaming industry veterans Ben Turner, Dean Wilson, and Inder Phull.  This unique blend of music artists and technologists offers a promising view of the future of web3 media. Read on to learn more about Pixelynx and how Animoca Brands plans to drive the new music industry.

    A concept image of Animoca Brands' Pixelynx music metaverse platform, with a few animated human characters running around and having fun in an awesome game-themed world.

    What Does The Pixelynx Acquisition Mean For Web3 Music?

    Animoca Brands gaining a majority stake in Pixelynx means that the direction of web3 music is in good hands. The acquisition will allow the blockchain giant to build, invest in, and acquire; studios, infrastructure, and technologies that will power the future of the music industry. Animoca Brands bring in their years of experience with top gaming and web3 communities with this partnership.

    Pixelynx is an LA-based music and metaverse property operating across 5 countries. Working towards music’s web3 future, the brand creates physical and digital ecosystems for artists and fans. Additionally, the company will allow creators to direct how they can build experiences for their fans, partners and platforms. Moving on to newer ways to do so will allow creators to carve new ways for music lovers to develop, share, and monetize music.

    Pixelynx has an upcoming debut game titled “ELYNXIR”, on its platform. Elynxir is a next-gen mobile gaming experience providing exclusive music content, in-game collectibles, and playable, immersive experiences. Furthermore, Elynxir is powered by Niantic Lightship AR technology and has some major plans to bring the physical and digital experiences together.

    Elynxir, The Next-Gen Mobile Gaming Experience

    The game fuses advanced augmented reality with geolocation to have players discover games, music, artists, collectibles, and fanmade content. This unlocks a whole new level of creator and fan experiences. Furthermore, the aspect of gaming fused in with the systems is a major push for the new music industry. Huge collabs like these also allow big changes within the music industry. Fans can now have the opportunity to go beyond listeners. They now also become collectors, collaborators, influencers, and investors in their favorite music.

    Yat Siu, co-founder and executive chairman of Animoca Brands, said: “PIXELYNX is one of the new wave of companies that are paving novel pathways for the music industry amid a major technological shift from centralized to decentralized ownership.” Inder Phull, CEO of Pixelynx, states: “Animoca Brands has established itself as a dominant player in building the shared vision of an open metaverse. Finally, this deal marks the
    beginning of a new era in the music industry in which Web3, gaming, and transmedia content will unlock new formats, revenue streams, and business models that support artists, fans, and labels.”

    About Animoca Brands

    Animoca Brands is a global leader in digital entertainment, blockchain, and web3 gamification. The company works to advance digital property rights and setting up of the open metaverse. Some of the products by Animoca Brands include metaverse giant The Sandbox, Crazy Defense Heroes, and Crazy Kings. Animoca Brands has more than 380 investments. These include Colossal, Axie Infinity, OpenSea, Dapper Labs (NBA Top Shot), Yield Guild Games, Harmony, Alien Worlds, Star Atlas, and also others.

     

    Join Our New "To The Moon" daily Newsletter

    Get our free, 5 minutes daily newsletter. Join 25,000+ NFT enthusiasts & stay on top 👊🌚

    Thank you!

    You have successfully joined our subscriber list.

    .

     


    All investment/financial opinions expressed by NFTevening.com are not recommendations.

    This article is educational material.

    As always, make your own research prior to making any kind of investment.

    Animoca BrandsAugmented Realitymetaverse
    Previous ArticleFunko and Warner Bros Launch A Festive ‘Elf’ Digital Pop! Series
    Next Article Explore AMC’s “Interview With The Vampire” Series In An All-New NFT Experience!
    Vineet
    • Website
    • Twitter

    Vineet is a storyteller based in Mumbai. Having previously worked for various web2 organizations as a journalist, instructional designer, and event manager, he got into blockchain in early 2021. As a musician by passion, he fell in love with the digital megastructures building the future of art and creativity. He believes that web3 unlocks creativity at a higher level, and works towards onboarding music projects to the space.

    More great NFT Evening content:

    National Geographic NFTs Turn Into a National Failure

    January 31, 2023

    Warner Music Group Launches a DJ Contest in The Sandbox

    January 31, 2023

    Sorare Partner With The English Premier League To Release NFTs

    January 31, 2023

    OneFootball To Drop “Tifosi Selection” NFT Collection Honouring Italian Football Fans

    January 30, 2023

    Doodles Hires A New Advisor For The DoodleBank

    January 29, 2023

    Gordon Goner (Wylie Aronow) Steps Down From Yuga Labs Core Team

    January 29, 2023

    Nike .SWOOSH Platform Will Let Users Create Custom Wearables

    January 29, 2023

    NFT Influencer Break Up Raises Suspicions About Barkmeta

    January 28, 2023
    Latest NFT News

    National Geographic NFTs Turn Into a National Failure

    January 31, 2023

    Warner Music Group Launches a DJ Contest in The Sandbox

    January 31, 2023

    Sorare Partner With The English Premier League To Release NFTs

    January 31, 2023

    Avalanche Park x Ed Balloon Concert Series to Highlight NFT Musicians

    January 30, 2023

    OneFootball To Drop “Tifosi Selection” NFT Collection Honouring Italian Football Fans

    January 30, 2023

    Metaverse Tokens MANA and SAND Still on the Rise

    January 30, 2023

    Gutter Cat Gang Give Out Credentials Based On How Many NFTs Held

    January 30, 2023

    Doodles Hires A New Advisor For The DoodleBank

    January 29, 2023
    Get The FREE Exclusive Report
    CLICK HERE

    NFTevening is the biggest website for NFT news. We cover; breaking news, upcoming mints, plus, interviews with top NFT artists and projects. Put simply, we are the best place for new and experienced non-fungible token fans — making content fun & accessible

    Privacy policy
    Terms and conditions

    Article Categories
    • Blockchain games
    • Collectibles
    • Crypto Art
    • Guides
    • Interviews
    • Metaverse
    • Music
    • News
    • NFT Marketplaces and Tools
    • Sponsored Content
    • Top Blockchain Games
    • Top NFT Projects
    NFT Calendar
    • Today’s NFT Drops
    • Upcoming NFT Drops
    • Solana NFT Drops
    • NFT Calendar
    • NFT Calendar : Add Your NFT Event
    Get In Touch
    • Advertise (Media Kit)
    • Collaboration and Press Releases
    • Job Opportunities
    • About Us
    • Contact Us
    NFT Beginners Guides
    • How to Sell NFT Art
    • How to Create NFT Art
    • How to Display NFT Art
    • How To Make Passive Income With NFTs
    • Best Crypto Wallet
    • Best NFT Coins
    • Best NFT Rarity Tools
    • What is a DAO ?
    • What Are Crypto Gas Fees ?

    Type above and press Enter to search. Press Esc to cancel.