Andy Nguyen and Kevin Seo, the foodpreneurs behind the world’s first Bored Ape restaurant, Bored & Hungry, have launched the Food Fighters NFT collection. According to Nguyen, the collection will “save the restaurant industry” and build a community around the universal language of food.
About Food Fighters Universe NFT Collection
Food Fighters Universe (FFU) is an NFT collection that connects food and Web3. Launching in May, FFU will be a collection of 10,000 unique tokens on the Ethereum blockchain.
Each NFT purchase will help develop the world’s first NFT-backed restaurant group. The main focus of the group is to build gathering places in real life and the metaverse. Additionally, it wants to offer utility and experiences for Food Fighters NFT holders.
Each NFT will grant members access to special events, rewards, and perks in Web3 and in real life. That includes tickets and line hopper passes to an annual in-person Food Fighters Festival. In addition, there will also be hidden restaurants created as “Easter Eggs” for the Food Fighter community. Moreover, NFT holders will receive ownership and commercial usage rights for the IP.
In the spirit of Web3, shared governance on decisions such as restaurant locations or menu items will take place through conversations on Discord, Twitter, and other platforms.
Saving the Restaurant Industry through Web3
“We launched Bored & Hungry to show people that NFTs are more than ‘just a JPEG’, that the IP can be used to create brands and businesses,” said Nguyen. “Food Fighters Universe is an extension of that idea.”
“This project got inspired by seeing all the problems that are currently happening in the food & beverage industry. High food cost. High turnover of staff. Quality of service. I saw the Web3 space as a way to fix those problems and save the restaurant industry.”
Nguyen and Seo will bring their favorite chefs and favorite people together to create concepts and food experiences. The Food Fighters team includes Rap legend Bernard Freeman and NBA All-Star/entrepreneur Baron Davis. NFT advisor and consultant Josh Ong is also part of the venture.
frensHouse is in charge of the development of the project with augmented reality and 3D artwork by Bad Decisions Studio. Artist frothyoatmilk handles the design of the collection of NFT characters which include “Super Foodies” such as pizza, ramen, ice cream, and sushi. Each NFT will have unique rarity traits assigned at random.
Fighters Universe NFTs will donate one percent of revenue to food sustainability and world hunger charities. The initial recipients will be Abound Food Care and Action Against Hunger.
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