Bored Ape Yacht Club enters the Hollywood spotlight signing with talent mogul Guy Oseary

Bored Ape Yacht Club’s (BAYC) Yuga Labs have began their assimilation into the entertainment industry, signing a deal with music mogul Guy Oseary. In short, the deal will see BAYC, with Oseary’s help, attempt to bolster their stock through various media opportunities. Reportedly, they will explore potential media formats including film, music, television and gaming. This signifies a merger between mainstream media and the popular NFT brand.

Yuga Labs’ deal puts them amongst A-listers

BAYC will now sit amongst a list of all-star clients. The Israeli-American music manager represents some of the largest musical talents on the globe. For example Madonna, U2 and the Red Hot Chilli Peppers to name a few. Consequently the 49 year old talent manager brings with him a wealth of expertise, as founder and former CEO of management firm Maverick.

Oseary, famous for tech investment, has high hopes for the space. Through his venture capital firm Sound Ventures, partnered with actor Ashton Kutcher, notable investments have already been made within crypto-centric companies such as Dapper Labs and OpenSea. Alongside this, Oseary recently partnered with digital artist ‘Beeple’ to launch WENEW. An innovative platform that pairs NFT collectibles with physical perks. Through his media connections, managerial knowhow and bullish reinforcement within the crypto and NFT sphere, Guy Oseary is understandably seen as the right man for the job.

Speaking recently to Variety Magazine, Oseary quoted “Many people still have not heard of Yuga, yet they are one of the highest-grossing talents of the year from any artform, including music and film.”

Actually, this deal signifies the continuation of NFT projects seeking representation from within Hollywood. Fellow blue-chip NFT project CryptoPunks, created by Larva Labs, signed with United Talent Agency (UTA) in August. In fact, these recent mergers highlight the continuing trajectory for NFTs, moving closer to mainstream acceptance and adoption.

Welcome to the club, @guyoseary ! ☠️?⛵️ https://t.co/PcUtD67zIF

— Bored Ape Yacht Club (@BoredApeYC) October 12, 2021

Bored Ape Yacht Club enters the mainstream

BAYC remains one of the breakout successes amongst this year’s NFT market explosion. It has established itself as a significant blue chip project despite being launched as little as six months ago, in April 2021. The project remains one of the largest, in terms of its trading volume. Notably reaching a peak of $132.24 million in sales during August. BAYC remains fifth in the all-time NFT collection rankings, in terms of sales volume. Currently sitting at approximately $560,000,000 in sales.

The floor price for BAYC currently sits at 37.95 ETH, on NFT marketplace OpenSea. This equivocates to over $135,000 at the time of publication.

Over the past few months, time again BAYC has proven itself as a highly-sought after asset. September 10th saw prestigious auction house Sotheby’s hit the gavel on 101 Bored Ape NFTs for a staggering $24 million.

Celebrities have also began their journey into the newly adopted space. Certainly adding to the stock of notable projects such as BAYC and CryptoPunks. NBA superstar Steph Curry recently acquired a BAYC NFT for approximately $180,000. Consequently, with continued approval from celebrities across the globe, hype and demand amongst these blue chip projects will only remain on an upward trajectory.

Within the realm of the metaverse trends and NFT projects may live and die in a blink of an eye. In short, BAYC has taken the necessary steps to remain as a frontrunner in this newly adopted space.