It has been announced that Dapper Labs have partnered with the most recent Super Bowl Champions, LA Rams. The company, which created NBA Topshot and NFL All Day, will partner with the NFL franchise in a lucrative contract, fulfilling their NFT needs for the whole season.
The Dapper Labs x LA Rams Partnership Details
For this initial drop, 6,050 rings will be available to users, as of yesterday, in three tiers of rarity. Upon launch, they were represented by three tiers of rarity. This included 5k starter rings at $9 each, 1k all-star rings for $59. Finally, a limited quantity of 50 hall of fame rings at a price of $699. At this point, all of the NFTs have now sold out, but of course, the partnership will continue for the rest of the 2022/23 NFT season.
The CCO of LA Rams, Jen Prince stated: “This best-in-class partnership is a great case study for how game-changing technology will allow us to reach our fans and engage new fans both here in California and across the globe.”
About NFL All Day and Dapper Labs
NFL All Day is Dapper Labs’ officially licensed NFL NFT marketplace. It is built in the same way as NBA Topshot, which is the same as NFL All Day, but for the NBA.
NFL All Day is home to digital video collectibles featuring plays from the NFL’s biggest stars. It is run on the Flow blockchain, a fast, decentralized and developer-friendly blockchain that was built by Dapper Labs themselves.
They are leaders in the industry, and the Dapper Labs partnership with LA Rams just proves this further.