The Flower Girls has just signed a partnership deal with Dolphin Entertainment. The collection’s supporters include A-listers such as Reese Witherspoon, Gwyneth Paltrow and Eva Longoria.
Credit: OpenSea
About The Flower Girls
The Flower Girls is a fine-art and female-led collection of 10,000 unique Flower Girls by artist Varvara Alay. Launched in December 2021, the collection has already generated $15 million in sales. In addition, the collection donates 20% of profits from primary and secondary NFT sales to various children’s charities; as well as an additional 5% of profits towards collecting children’s NFT art.
As a result of this partnership, Dolphin Entertainment will expand the collection’s community benefits, perks and charitable opportunities. Dolphin will also use The Flower Girls’ brand to find exciting expansion opportunities in entertainment and lifestyle.
What the teams are saying about this partnership
The Flower Girls artist Varvara Alay commented on this partnership: “We are so excited to further blossom this project alongside Dolphin; who is opening new doors and unleashing a new range of benefits for our community members.”
She continued, “Dolphins’ storied history of working with children and their ongoing support of children’s charities across the globe align flawlessly with our mission, and we are looking forward to increasing those efforts that champion our children worldwide.”
Dolphin CEO, Bill O’Dowd, said: “This is the fastest and easiest partnership we’ve ever entered. We look forward to utilizing all of our resources to grow this brand, and thereby maximize the number of children that we’ll help through our various initiatives.”
Why is this partnership important?
The signing marks a new milestone for The Flower Girls brand. This is because its team will now gain access to a wide range of traditional as well as Web3 marketing services.
The Flower Girls’ high-profile supporters include many celebrity NFT enthusiasts. In addition to Reese Witherspoon, Gwyneth Paltrow and Eva Longoria; Gary Vaynerchuk, Keith Grossman and Brie Larson are also involved.
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