Fans of Assassin’s Creed will soon be able to buy NFTs based on the award-winning game. Video game giant Ubisoft is partnering with Reality Labs to create a limited edition collection on Polygon. What do we know about the Assassin’s Creed NFTs?
What is Happening With the Assassin’s Creed NFTs?
Starting today, collectors can buy “Assassin’s Creed Smart Collectibles”. These collectibles depict characters from the game encased in a clear cube. The items are not simply just physical collectibles, however. These keepsakes have “digital souls”.
Ubisoft paired the Assassin’s Creed collectibles with matching NFTs. Buyers can purchase these NFTs and customize their collectibles. Using technology developed by Reality Labs, owners can select their favorite weapons, outfits, and stances. After perfecting their aesthetic, holders can order a 3D-printed version of their NFTs encased in a clear cube.
The cubes will also come equipped with an NFC chip. These chips allow owners to tap the cube with a smartphone and see a digital version of their character using a companion app. From there, they can also see additional features and utilities related to Assassin’s Creed.
Additionally, the NFTs will have several different rarity levels. Lucky minters with higher-tier NFTs will have a wider range of options to choose from. Of course, owners of these rare NFTs will also have the option of selling their Assassin’s Creed NFTs on a secondary market like OpenSea.
Has Ubisoft Worked in Web3 Before?
This phygital tie-in is part of a larger trend. Brands have learned they can harness NFT technology to connect to consumers in exciting new ways. Ubisoft is one of the companies leading this charge into Web3.
For example, Ubisoft released an in-game NFT item in 2021 with its Tezos-based weapons and asset skins for Tom Clancy’s Ghost Recon Breakpoint. Furthermore, the gaming company also created the One Shot League, a spinoff of the NFT-powered soccer game Sorare.
Ubisoft has made a name for itself with smash hits and innovative gameplay. By leveraging NFT technology, the game publisher seems well poised to continue to be a fixture in gaming well into Web3 and beyond.