NFT Evening NFT Evening
    Facebook Twitter Instagram Reddit
    NFT Evening NFT Evening
    • News
      • Collectibles
      • Crypto Art
      • Blockchain games
      • Metaverse
      • Music
      • Interviews
    • Guides
      • Top NFT Projects
      • Top Blockchain Games
      • NFT Marketplaces and Tools
    • Learn here!
      • What is an NFT?
      • How to keep your NFTs safe
      • NFT Glossary
    • NFT Calendar
      • NFT Drops
      • NFT Conferences
    • Newsletter
    NFT Evening NFT Evening
    News

    Home » News » Luxury Fashion House Givenchy Launches NFT To Mark Pride Month

    Luxury Fashion House Givenchy Launches NFT To Mark Pride Month

    By Reethu RaviJune 20, 2021Updated:February 1, 20232 Mins Read

    French luxury fashion and perfume house Givenchy Parfums is the latest to hop on the NFT bandwagon. The brand will be launching its NFT collection on June 21 to mark this year’s Pride Month. With its NFT launch, the brand is showing its support for the LGBTQIA+ cause, it said on its website.

    The brand has collaborated with London gallery owner Amar Singh and the artists of Rewind Collective to create the NFTs. Moreover, the proceeds from the sale will go to Le MAG Jeunes, a French association that works to support the LGBTQIA+ young population.

    Founded in Paris in 1985, the association has been conducting awareness drives in schools. In addition, it offers cultural and educational activities as well as psychological support to those in need.

    Givenchy NFT
    Givenchy Parfums launch NFTs to support the LGBTQIA+ cause. Credits: VeVe

    What works are part of Givenchy’s NFT launch?

    Titled ‘Pride,’ the NFT aims to celebrate Givenchy’s “dedication to equality”. It features a series of portraits photographed by Rewind Collective and digitally reworked in the colours of the rainbow flag.

    The portraits symbolise “diversity, the assertion of identity and the fight for equal rights,’ Givenchy noted on its website.

    “The series of portraits are digitally reworked and capture moments of intimacy, strength & diversity,” Givenchy further wrote on Instagram. “The work champions those who have stood up for identity, sexuality, and human rights.”

    Both the House’s hallmarks and the colours of Pride Month inspired the virtual artworks. The NFTs will be sold in a limited series of 1,952 copies on the NFT collectible platform Veve’s iOS and Android apps. 

    Givenchy Parfums is one of the many luxury brands that have forayed into the world of NFTs. For instance, luxury fragrance brand Krigler recently added an NFT element to its exclusive products. Similarly, a Gucci NFT was auctioned at Christie’s for $25,000 this month. 

    Join Our New "To The Moon" daily Newsletter

    Get our free, 5 minutes daily newsletter. Join 25,000+ NFT enthusiasts & stay on top 👊🌚

    Thank you!

    You have successfully joined our subscriber list.

    .

     


    All investment/financial opinions expressed by NFTevening.com are not recommendations.

    This article is educational material.

    As always, make your own research prior to making any kind of investment.

    LGBTQIANFT fashion
    Previous ArticleNEAR Blockchain Launches NFTs of Hip Hop Icons to Mark Juneteenth
    Next Article Juventus is Releasing Own NFT Collection Post-Sorare Success 
    Reethu Ravi
    • Twitter
    • LinkedIn

    Reethu Ravi is a journalist currently based in the UK, covering environment, sustainability, tech and innovation. When not found between the pages of a book, she can be seen catching up on the latest developments in the tech world. A naval architect-turned-journalist, she loves bringing stories of change and innovation to the limelight.

    More great NFT Evening content:

    Dr.Death NFTs Enroll You To The Web3 Mystery School

    March 21, 2023

    Limited-time Band of the Wolf Set for Gods Unchained Launching in March

    March 20, 2023

    Microsoft Edge Hops on the NFT Bandwagon with Built-In Wallet

    March 20, 2023

    Spatial Empowers Creators with Easy-to-Use Toolkit for Building Games and Stories

    March 20, 2023

    Beeple’s ‘The Long Road’ – is this the Ultimate Puzzle?

    March 20, 2023

    Bitcoin Inscriptions Reach Half a Million, Miners Rake in Millions

    March 20, 2023

    NFTs Driving Change: How Dropspot Is Supporting Female NFT Creators & The Malala Fund

    March 20, 2023

    Are NFT Fees Crushing Creators? Origin Story Has a Solution

    March 20, 2023
    Latest NFT News

    Dr.Death NFTs Enroll You To The Web3 Mystery School

    March 21, 2023

    Limited-time Band of the Wolf Set for Gods Unchained Launching in March

    March 20, 2023

    Microsoft Edge Hops on the NFT Bandwagon with Built-In Wallet

    March 20, 2023

    Spatial Empowers Creators with Easy-to-Use Toolkit for Building Games and Stories

    March 20, 2023

    Beeple’s ‘The Long Road’ – is this the Ultimate Puzzle?

    March 20, 2023

    Splinterlands Reveals Plans for Land Gameplay

    March 20, 2023

    Bitcoin Inscriptions Reach Half a Million, Miners Rake in Millions

    March 20, 2023

    NFTs Driving Change: How Dropspot Is Supporting Female NFT Creators & The Malala Fund

    March 20, 2023
    Get The FREE Exclusive Report
    CLICK HERE

    NFTevening is the biggest website for NFT news. We cover; breaking news, upcoming mints, plus, interviews with top NFT artists and projects. Put simply, we are the best place for new and experienced non-fungible token fans — making content fun & accessible

    Privacy policy
    Terms and conditions

    Article Categories
    • Blockchain games
    • Collectibles
    • Columns
    • Crypto Art
    • Guides
    • Interviews
    • Metaverse
    • Music
    • News
    • NFT Marketplaces and Tools
    • Sponsored Content
    • Top Blockchain Games
    • Top NFT Projects
    NFT Calendar
    • Today’s NFT Drops
    • Upcoming NFT Drops
    • Solana NFT Drops
    • NFT Calendar
    • NFT Calendar : Add Your NFT Event
    Get In Touch
    • Advertise (Media Kit)
    • Job Opportunities
    • About Us
    • Contact Us
    • Newsletter
    NFT Beginners Guides
    • How to Sell NFT Art
    • How to Create NFT Art
    • How to Display NFT Art
    • How To Make Passive Income With NFTs
    • Best Crypto Wallet
    • Best NFT Coins
    • Best NFT Rarity Tools
    • What is a DAO ?
    • What Are Crypto Gas Fees ?

    Type above and press Enter to search. Press Esc to cancel.