NFT startup bitsCrunch just announced that they have been successfully absorbed into the Mastercard Start Path program. This global startup engagement program is very exclusive and only absorbed 12 companies in 2021. As Mastercard expands its reach into the crypto space, they see great potential in bitsCrunch and the services it has to offer.
bitsCrunch x Mastercard
This partnership will allow the mainstream market to purchase digital assets using their credit cards and debit cards. With bitsCrunch in the mix, they can secure these digital assets through their wide array of products. The NFT startup focuses on providing a matchless, secure, and credible solution when it comes to buying and selling NFTs. As the payment methods increase and the risks decrease, it effectively lowers the entry barrier for Mastercard customers globally.
bitsCrunch offers products such as tools like Scour, Crunch DaVinci, and Liquify. These tools essentially help buyers and sellers identify digital wash trading, asset forgery, and the true value of assets. This creates an NFT trading environment that is much more secure and authentic. On top of that, users can incorporate these tools into any NFT marketplace they prefer.
Mastercard Start Path
Start Path is Mastercard’s global startup engagement program. It focuses on helping innovative later-stage startups scale. Since last year, many high potential fintech firms have joined this program. They span across different sectors, such as open banking, predictive financial modeling for small businesses, smart rental payments, and others.
This year, the program began to include companies in the crypto and NFT space, venturing into DeFi, DAO, and CBDCs. Mastercard sees the $5 billion crypto industry skyrocketing to $228 billion in 2028, and is making moves right now with their Start Path program.
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