A collaboration between World of Women (WOW) creator Yam Karkai, 10:22PM and recording artist Kendra Jae will explore the breakout artist’s early career, giving fans a chance to see the rising star’s talent.

The collaboration is the first-ever NFT project for World of Women and Karkai with a music label and a recording artist. World of Women is a hugely successful NFT project with a large, engaged community.
However, 10:22PM are no ordinary music label. This is music industry giant Universal Music Group‘s next-gen Web3 label, and they are changing the way the music industry does things.
Significantly, 10:22PM and World of Women will drop a limited number of Kendra Jae NFTs. The artist is signed to 10:22PM, in partnership with world-famous Def Jam Recordings. Furthermore, each NFT features unique characteristics, traits and styles. This NFT collection truly celebrates Kendra Jae’s talent, focusing on her new music and upcoming album.
Kendra Jae is in good hands. Karkai and World of Women are dedicated to empowering women through art and promoting diversity. It is a perfect fit for the artist.
The World of Women community, as well as holders of World of Women x 10:22PM x Kendra Jae NFTs, will get early access to a number of experiences throughout Kendra’s career, helping to promote culture and community.
World of Women empowers women.
Launched on July 27th this year, at a price of 0.07 ETH, World of Women is a relatively new project. However, World of Women is proving to be a huge success in the NFT world. Whats more, the floor price for one of these now sits at around 2.29 ETH (a whopping $9500).
In fact, that’s not the best part. This NFT collection of 10,000 images of unique, powerful and diverse women has a big online community, giving women and minorities a voice in the male dominated NFT space. The web3 community of like-minded people stand firm in their beliefs for gender equality, female empowerment and inclusiveness.
Significantly, WOW is putting its money into several breakoutrful crypto art projects. WOW supports non-profits aimed at emporing women through education as well as advocating to abolish the practice of child marriage. These NGO’s include “Too Young to Wed”, “She’s the First” and “Code to Inspire”.

10:22PM is Universal Music Group’s next gen web3 label.
Created in 2018, Universal Music Group’s next-gen label, 10:22PM discovers, develops and empowers artists, digital creators and intellectual property. The company utilizes new technology such as web3, uses emerging platforms and enables boundary pushing talent to thrive. 10:22PM is at the forefront of the Web3 future, combining music, gaming, NFTs, blockchain technology and the metaverse.
The artist featured, Kendra Jae, has this to say about the NFT collaboration, “I am so excited and honored to be a part of the World of Women NFT family. Women empowerment is something that will always be at the forefront of my brand. With this NFT collection I am able to empower my supporters and promote diversity. This collaboration marks a very special moment in my career as I am bringing new and old supporters on this journey with me into the tech world.”
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