Yuga Labs’ CEO Tells All: From Gaming Industry to NFTs, What Happened in that First Meeting?

Yuga Labs’ CEO revealed the details about his first meeting with Yuga Labs co-founders, Gordon Goner and Gargamel. That was the beginning of a new adventure. Let’s take a look at what happened!

An image of the Yuga Labs logo.

In December of 2022, Yuga Labs announced that Daniel Alegre would become their new CEO

How Did Yuga Labs CEO Meet the BAYC Co-Founders?

Daniel Alegre told the story in a recent episode of the “Overpriced J-Pegs” podcast. The former Chief Operating Officer of the gaming company Activision Blizzard explained that it was first complicated to meet them. In fact, he missed a few flight connections before managing to catch a flight from Mexico to Florida.

He finally joined the two Yuga Labs co-founders, Gordon Goner and Garga for dinner in Miami. The conversation rapidly went on the subject of gaming. Daniel Alegre explained that the biggest issue he faced in the traditional gaming space was frustration from users. Moreover, he said that users felt disconnected from the product.

“Gamers spend a tremendous amount of hours and a lot of money on the game and if for whatever reason you reached your limit, you don’t like the next version of the game, you go, well now what?”, Alegre said. “Oh I got to start over in another game and there’s a lot of pent-up frustration in Gamers saying, ‘hey I actually want to be able to take my persona, I want to be able to capitalize on what I’ve been able to do and the progress I’ve made.”

What Was Said About The Otherside Project?

Daniel Alegre rapidly realized that Yuga Labs founders could have the solution to this problem. “We can solve that for you with Yuga Labs and where we want to take it”, Alegre recounted. “Honestly it was a marriage made in heaven. They’re focused on content and content creation and community. Then the evolution into not only gaming but just overall entertainment and connectivity through entertainment and putting creators and community at the core; that’s really what gaming should be all about.”

Then, in December of 2022, Yuga Labs announced that Daniel Alegre would become their new CEO. “In order to catapult Otherside and our other ambitious projects to new heights, we’ve known for a long time we wanted to bring in someone with a proven track record of building at the highest possible level”, explained the co-founders in the press release announcing the appointment.

Since then, Yuga Labs kept developing The Otherside. The company recently launched Legends of Mara, a collection-based 2D strategy game with its own companion collection. A second live test of the game, called the “second trip”, was organized last March.

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