NFT influencer Zeneca, aka @Zeneca_33 on Twitter, has completed the initial sale of his first NFT collection. However, this is not your typical cartoon avatar project. As a matter of fact it isn’t an art project at all. The “ZenAcademy” NFT is actually a membership to the influencer’s private Discord server.
Explaining Zeneca’s NFT Drop, “ZenAcademy”
Zeneca explains how the NFT works on the ZenAcademy website. As can be seen in the “Not A Roadmap” section he details what the project is, as well as what it isn’t. In short, it is a one-time membership fee for his private Discord. Evidently he will share information there that isn’t available anywhere else. Emphatically, he mentions in that section that “better access to me and my thoughts” is the only thing that he has to offer.
There are two tiers to Zeneca’s NFT. Firstly there is the “Genesis” tier. This costs 0.033 ETH and promises lifetime membership to the private Discord server. The sale period for this tier began on November 10th, lasted for two weeks and has now ended.
Meanwhile “The 333 Club” offers closer access to Zeneca himself. There are only 333 spots available and it has a much higher price point of 3.33 ETH. That sale will remain open until the tier sells out.
ZenAcademy Launches Successfully Despite Minor Controversy
According to Opensea, just under 4,000 people minted a total of 7,848 NFTs from the genesis tier. At this time they have a floor price of 0.0751 ETH. At the same time 101 NFTs from the “333 Club” have sold so far.
Given these points it seems fair to call Zeneca’s NFT a success thus far. However the run up to launch wasn’t all smooth sailing. The project launched at a time when influencer projects are being looked at with more scrutiny than ever.
What’s more, controversial influencer Beanie previously attacked Zeneca on Twitter for using the project to charge people for access to his Discord. Be that as it may, Zeneca has actually made a read-only membership of the Discord available for free.