The Michelin-starred chef and TV star Gordon Ramsay has just revealed that Hell’s Kitchen is coming to the metaverse. The celebrated chef announced Hell’s Kitchen Experience in The Sandbox, complete with a Gordon Ramsay avatar. Although no launch date has yet been announced, it is safe to say that the chef’s fans and Sandbox users alike can’t wait for this new experience to launch!
What we know so far about Gordon Ramsay’s Hell’s Kitchen x the Sandbox
Gordon Ramsay announced his collaboration with The Sandbox via Twitter: “Hell is coming….to the #Metaverse ! That’s right #HellsKitchen is coming to @TheSandboxGame complete with most amazing virtual restaurant and the Red AND Blue Team!”
Additionally, The Sandbox dropped a video that gives Hell’s Kitchen fans a taste of what the experience will look like in the game. According to the official Sandbox page: “Only the greatest chefs can survive Hell’s Kitchen. Are you up to the task? Create outstanding new dishes, win competitions, collect recipes and compete for your chance to make it to Head Chef. It’ll be a delicious experience!”
About Hell’s Kitchen
Hell’s Kitchen is an American and British reality show hosted by Gordon Ramsay. Each season features two teams of chefs competing for the job of head chef at a restaurant. By progressive elimination and challenging tasks, the contestants are narrowed down to a single winner. Ramsay leads the show, and his unique personality, as well as his explosive anger towards the contestants, are dramatised to complement the show.
The TV show is so popular that it was nominated for six Primetime Emmy Awards. Its popularity was further cemented this February when the American show was renewed for a twenty-first and twenty-second season.
About Gordon Ramsay
Gordon Ramsay is a chef, restaurateur, entrepreneur and television personality and one of the most popular British chefs in the world. After founding his Gordon Ramsay Restaurants group in 1997, the chef went from strength to strength.
His restaurants received a total of 16 Michelin stars. Additionally, his unique TV personality won him TV hosting roles for shows such as Hell’s Kitchen, MasterChef, Hotel Hell and Ramsay’s Kitchen Nightmares.
Gordon Ramsay has now joined the list of celebrity chefs who have launched metaverse ventures. Earlier this year, celebrity chef Christian Petroni launched Petroni’s Pizza NFTs, while star chef Vikas Khanna announced an NFT book project entitled “Sacred Foods of India.” Clearly, celebrity chefs are not holding back when it comes to merging cooking and web3!