Meta has introduced Threads, its highly anticipated rival to Twitter, which CEO Mark Zuckerberg presents as a welcoming alternative to Elon Musk’s struggling social media platform. After its debut on Wednesday, Zuckerberg took to his own Threads account to announce that it had attracted 10 million users within the initial seven hours. Within the NFT community, we’re also seeing major influencers in the space starting to use Threads as their main social media. So, what’s actually happening? Is NFT Twitter dead?
TL;DR:
- Meta has introduced Threads, a rival to Twitter, offering a welcoming alternative to Elon Musk’s struggling platform.
- Threads is a text-based conversation app where users can share posts up to 500 characters long, including links, photos, and videos.
- Discontent with Musk’s moderation policies and the introduction of a premium service on Twitter has led users to explore alternative social media options.
- Major influencers in the NFT community, including Kmoney, DeadFellaz founder Betty, Frank DeGods, and ThreadGuy, have started using Threads, attracting their loyal communities.
Threads: The New Social Media App Challenging Twitter’s Reign
Firstly, what is Threads? Significantly, Threads is a new social media platform from meta. The new “text-based conversation app” allows users to share posts up to 500 characters long, complete with links, photos, and videos. Similar to Twitter, posts can be replied to, liked, or shared by others. Moreover, Threads is directly integrated with Instagram, which currently has over 2 billion users.
This launch has been hailed as the potential “Twitter killer,” posing a direct challenge to Musk’s platform. Since Elon Musk acquired Twitter for $44 billion, the platform has faced numerous crises. Markedly, many users are unhappy with the platform. However, Zuckerberg positioned Threads as a more positive social media alternative to Twitter. He emphasized the importance of maintaining a friendly atmosphere as the app grows, highlighting the key difference that sets it apart from Twitter’s struggles.
Many Twitter users have already begun exploring social media alternatives. Musk’s moderation policies and the introduction of an $8-a-month premium service with previously free features sparked serious discontent. Additionally, Musk further frustrated Twitter users by implementing temporary limits on the number of posts users could view. Essentially, this led to increased interest in finding alternative options.
From Twitter to Threads: NFT Influencers Make the Move
Now, let’s take a look at how this is affecting the NFT community. Major influencers in the space have already flocked to Threads as their preferred social media platform. Kmoney, Deadfellaz founder Betty, Frank DeGods, and ThreadGuy are amongst those flocking to Threads. They are also taking their loyal communities with them. Even NFT Evening has joined Threads!
The shift of major influencers in the NFT community to Threads instead of Twitter could have a significant impact on NFT Twitter. This migration could result in a decrease in NFT-related discussions, engagement, and content on Twitter. This could happen as we see the NFT community becomes more active and vibrant on Threads. The move highlights the evolving landscape of social media platforms and the need for NFT enthusiasts to adapt.