Reddit, the social media/community app, are airdropping free Polygon blockchain NFTs to its most loyal users. They launched the ‘Collectible Avatars’ last month, and also sell them to those who don’t qualify for the airdrop. This move comes in a series of Reddit getting further into the blockchain, crypto and NFT spaces.
The Reddit Airdrop (Who Qualifies?)
The community platform announced on the server: r/CollectibleAvatars that they’d be airdropping collectible avatars to their top community builders, for free. The post was published 9 days ago, and they’ve been rolling them out since then.
They also mentioned that there are 4 different styles of Collectible Avatars which qualified users could choose from.
To clarify, for users to qualify, they must have hit a minimum amount of ‘Karma’. On Reddit, karma is a reflection of how much your contribution means to the community. Users can earn karma in a few ways: posting, commenting and giving/receiving awards.
People in the Reddit community often joke about Karma being “fake internet points”, but Reddit has gone out of its way to find utility for it, through this Reddit NFT airdrop.
Users will have already been notified if they qualified for the Reddit airdrop, but the amount of Karma required was unconfirmed at the time of the announcement.
Currently, the Polygon-based NFTs are now on OpenSea. The floor price of the 16,000 items sits at 0.012 ETH.
Reddit in NFTs
Reddit has been a big backer of NFTs for some time now. Previously, there were rumours around a new NFT marketplace on Reddit, and they tested NFT PFPs on the platform, too.
More recently, this June, the company partnered with Gary Vaynerchuk’s VaynerNFT to publish ‘The ABCs of NFTs Playbook’, a recourse guiding new users into NFTs.
It’s also important to note that the r/NFT community on the platform has 490,000 members, so the popularity of NFTs for Reddit users is clear.
Why Polygon for the Airdrop?
Simply put, Polygon has zero gas fees for the creation of NFTs, with similar utilities to minting on Ethereum. They work perfectly for the airdrop of lots of NFTs, or giveaways.
Many projects have used the blockchain for similar kinds of drops, including Cool Cats who hosted a Halloween giveaway to anyone who entered a costume competition.
Beyond this, projects who expect large amounts of small transactions to happen with their NFTs will often turn to Polygon for their needs. An example of this is The Sandbox, whose in-game assets run solely on Polygon.