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    Everything About Gary Vee NFT VeeFriends (Series 1 & 2)

    By Reethu RaviAugust 26, 2021Updated:June 18, 202213 Mins Read
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    Gary Vaynerchuk’s NFT project, VeeFriends NFT has become one of the hottest collections in the market. In fact, Vaynerchuk (aka Gary Vee or Gary V) truly pioneered NFT utility. Although he loves the whole NFT community,  he wanted to give back to his followers using NFTs as tokens to new experiences . Today, true to his vision, the Vee Friends NFT collection helped him build a community surrounding his “creative and business passions” using NFTs.

    But who is Gary Vee and what is the VeeFriends Collection really? And why are VeeFriends so expensive?

    Well, the Gary Vaynerchuk led collection was one of the first to use NFTs as tickets and access passes. Actually, he was also the first to offer real life experiences and pioneered the NFT fan club model. All in all, Vee Friends NFTs marked a turning point for the industry. So, let’s dive into the details about the Gary V VeeFriends NFT Collection:

    VeeFriends
    VeeFriends combines collectible NFTs with social token utility. Credit: VeeFriends

    What is the VeeFriends NFT collection?

     VeeFriends made its debut with 268 characters and 10,255 tokens that combine collectible NFTs with social token utility. Based on the Ethereum blockchain, each of the 268 characters have alliterative names like; “Adventurous Astronaut,” “Courageous Cockatoo,” or “Empathetic Elephant.” This naming convention reflects the most positive attributes that Gary Vee admires in people. In fact, he personally created and sketched all 268 characters in VeeFriends Series 1. 

    The collection is named “Friends” because Gary Vee believes “that business with friends can be fun”. Essentially, VeeFriends is not just a collectible project, but an IP empire that he will be building for the rest of his life. 

    VeeFriends is all about access and utility. There are two major selling points of the VeeFriends NFT collections.

    1. Veecon – the most anticipated NFT event of the year
    2. Real-life access to Gary Vee

    Yes, some lucky holders will have the chance to play tennis or eat dinner with him. Out of the 300 access tokens, 108 allow holders to have a one-on-one session with Gary Vee.

    But, wait. Who is Gary Vee?

    Gary Vaynerchuk, aka Gary Vee, is a serial entrepreneur, investor, and media mogul. Originally known for being a wine critic, he is currently the chairman of New York-based communications firm, VaynerX. Meanwhile, he is also the CEO of the media and communications company, VaynerMedia as well as VaynerSports.

    Famously, Gary Vee was an early investor in notable companies including Facebook, Twitter, Tumblr, Uber, Snap and Venmo. What’s more, he is a five-time New York Times bestselling author, besides launching VaynerNFT, a platform to help celebrities and brands launch their NFTs. Yes, with all those ventures, it’s no surprise Gart Vee has a net worth over over $200 Million, at the time of writing.

    Over the last 15 years, Vaynerchuk has spent time interacting with hundreds of thousands of people. Now,  he’s sharing those connections with his community. Basically, “each token is a key that unlocks you into Gary’s world”.

     

    VeeFriends Collectible
    The naming convention reflects traits that Gary Vee values in himself and others. Credit: VeeFriends

    When did VeeFriends Launch?

    The hit NFT Collection by Gary Vee launched in May 2021. During the launch alone, VeeFriends raised over $20 million. Since then, VeeFriends NFTs have not stopped flying off the shelves, amassing 53ETH in total volume in just a year. Now Gary V is taking his NFT Project to the next level.

    How Many Veefriends NFTs are there?

    In total, there are 10,255 tokens distributed in three categories. First are the 9,400 Admission tokens, then 300 Access tokens, and lastly, 555 Gift Goat tokens. Furthermore, each character has 40 different Admission tokens, divided into two categories—Core (20) and Limited (20).

    All Core NFTs feature the same “Gary Bee” character on them. However, then the rest (limited category) divide into Rare (8), Very rare (5), and Epic (2).

    VeeFriends Token Organization
    The NFT project features a robust token organization split between 3 categories. Credit: VeeFriends

    The sixth type of token are the ‘Spectaculars’, which represent 1 of 1 art tokens. Basically, these are considered the “holy grail” of each character. All in all, there are five Spectacular types—Bubble Gum, Diamond, Hologram, Gold, and Lava.

    Irrespective of the category, all token holders receive a three-year access pass to VeeCon.

    How Does VeeFriends Work?

    Some of VeeFriends’ utilities are actually pretty special! For example, the “Mentor Meeting Mongoose” grants the owner three two-hour mentoring meetings in New York City. The owner can claim these meetings once a year.

    Then, there are 555 Gift Goat tokens. Basically, holders of these get gifts from the VeeFriends team. After activating their token, the VeeFriends team will give them a minimum of six physical gifts from over a span of three years.

    Finally, there are competition access tokens. Basically, holders of these VeeFriends NFTs get to compete with Gary in a game. These games include bowling, basketball, bubble hockey, ping pong, and many others.

    Additionally, there are 165 group access tokens which unlock shared experiences with Gary other VeeFriends NFT holders. The 9,400 Admission tokens come in different levels of rarity but all holders get to attend VeeCon.

    VeeFriends Gary Vee Vaynerchuk Friends top nft collection Utility map
    Each token in the NFT is tied to a special “Gary Vee” real-life experience. Credit: VeeFriends

    Gary Vee Sorcerer Scholarship: How To Win An NFT for free!

    Actually, Gary Vee also launched the Sorcerer Scholarship, which offers a mentoring session from Gary Vee himself. These were only available via application. These five Sorcerer Scholarship Tokens grant the holders 45-minute mentorship session with Gary Vee for 1 year plus of learning sessions with Gary Vee’s personal and professional network and an optional career opportunity at a Vayner-X Company.

    What is Veecon?

    Veecon is a multi-day convention for VeeFriends holders and influencial people in the NFT industry. The convention focuses on entrepreneurship, marketing, ideas, creativity, community building, and more.

    The VeeFriends team promised to give NFT holders a three-year (2022 – 2024) access pass However, this was only the beginning. In the following months, Gary Vee has only added more exclusive benefits to token holders. 

    VeeCon 2022 speakers
    Some of the VeeCon 2022 speakers. Credit: VeeCon

    VeeCon features tons of amazing talks, galleries, installations and more from VeeFriends and other top collections. Check out our top 10 moments from Veecon to see what we mean!

    Taking place in Minneapolis in May, VeeCon is one of the biggest real-life Web3 events of the year. Despite the strange coincidental timing of the 2022 bear market this year, VeeCon was a roaring success.

    “VeeCon 2022 is inspired by favorite events I’ve seen throughout my life, including business conferences, music festivals, closed-door offsite events, and not least of all, summer camp activities,” said Gary Vee. “This is the career-defining conference of my life, and I will deliver.”

    Although the entry is not cheap, can you really put a price on rubbing shoulders with Pharrell Williams?

     

    gary vee speaking at veecon press lunch
    Gary Vee was humbled by the amount of people who loved VeeCon

     Check out our exclusive Interview at VeeCon with Gary Vaynerchuk himself about how that journey was for him!

    How do I buy VeeFriends NFTs?

    Obviously, as the collection is now sold out, the only way you can get Series 1 VeeFriends NFTs is through secondary marketplaces like OpenSea and LooksRare. Although, you might want to check out your budget, because these Gary Vee NFTs are not cheap.

    Whichever marketplace you choose, just ensure you’re buying the official VeeFriends NFT Collection by checking for the verified badge. 

    VeeFriends collectibles OpenSea Gary Vee Vaynerchuk top NFT collection
    Due to the wildly successful launch, VeeFriends NFTs are only accessible on the secondary market. Credit: OpenSea

    Why are VeeFriends So Expensive?

    The most obvious advantage of VeeFriends is that it has the full backing of Gary Vee and his network. The project has already proved its commitment to providing utility to NFT holders. Even during the launch, Gary focused on rewarding his supporters rather than opening the gates to celebrities. In fact, he took the grass-roots approach and launched his project on Discord. Anyway, most vee friends see the NFT price as a small price to get access to Gary V. I mean, Gary Vee’s net worth is over $200 Million, remember?

    For all these reasons and more, some of the NFTs in the Vee Friends collection have sold for hefty sums. According to DappRadar data, Empathy Elephant from the collection takes the top spot for the highest sold NFT. It fetched $489, 540.

    What is the VeeFriends Series 2 NFT Collection?

    VeeFriends Series 2  launched on April 12. The collection features a total of 55,555 NFTs, with each token costing $995 in ETH. Essentially, Gary Vee wanted to extend the VeeFriends community.

    All in all, VeeFriends Series 2 has 251 characters—236 characters from Series 1 and 15 new characters. Then, each character has a maximum supply of 220 tokens. Of these 220 NFTs,  214 are completely unique 1/1 tokens. Plus, there are just six Character Spectacular 1/1s.

    VeeFriends Series 2 minted their 55,555 NFTs in four batches—Friends List mint, Series 1 free claim, public mint, and new character drop.

    New NFT characters in VeeFriends
    There are 15 new characters in Series 2

    The Friends List to mint VeeFriends series 2 was only open to certain eligible holders. 32,000 Book Games token holders were first to mint,  ending on April 24.  VeeFriends Series 1 NFT holders were also able to claim a free Series 2 NFT corresponding to their inital character.

    Finally, the public sale of 10,000 NFTs begun on April 25, followed by the new character drop on April 27. Basically, one new character released each day over the course of 15 days. Only those who hold eligible Book Tokens could get the new characters via a raffle system.

    What are Gary Vaynerchuk’s Book Games Tokens?

    Gary Vee launched Book Games close on the heels of the announcement of his book, “Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success”. Basically, this is a first-of-its-kind Layer 2 project that links to his book. Launched in August 2021, Book Games feature 125,000 burnable tokens in a game that’s “played forever”. Basically, its Gary Vee’s own VeeFriends’ version of the popular game uno. It’s a lot of fun.

    The 16 Book Games character Gary Vee drew
    The 16 Book Games characters.

     

    The Book Games tokens showcase 16 unique artworks hand-drawn by Gary. Within this, there are 13 core Book Games characters and three Special characters. Each drawing has five spectacular rarities and each comes in one of the 15 randomly generated frames.

    In January 2022, VeeFriends launched the gamified version of Book Games. You can play using the tokens’ various trading capabilities. For example, holders can either exchange their tokens for other NFTs, VeeCon tickets, and sports cards, or sell them. Holders were also eligible for the VeeFriends Series 2 Friendslist.

    Where to Buy Book Games Tokens

    Hosted on Immutable X, Book Games tokens are not your average NFTs. In fact, Gary gives NFT rewards to holders who purchase as many of his books as possible. To explain, for every 12 books someone bought during the Book Games promotion period, they were airdropped an NFT.

    VeeFriends Trading Cards: Compete and Collect

    VeeFriends 2 Mint opened to Veefriends and book games holders in early 2022. With each primary purchase of a VeeFriends series 2 NFT, they offered a box of brand new collectible trading cards. Titled “Compete and Collect”, the project created the cards in partnership with the trading card company, Zerocool.

    Everyone who purchased Series 2 NFTs during the primary sale had the option to receive one box for every NFT they mint. Yes, completely for free! This was applicable to every primary buyer, irrespective of how they claim the NFTs.

    VeeFriends trading card game
    Series 2 buyers can claim the VeeFriends trading card game.

    Each box contains 52 random collectible VeeFriends cards that you can use to play the Compete and Collect game. Further, each card features a VeeFriends Series 2 character along with its score made up of its Aura, Skill, and Stamina. The rarer the card, the higher the player’s final score.

    The game is played between two players, who start out with an equal number of cards. Each player will flip their cards one by one and the player with the highest score will take the other player’s card. Ultimately, the goal is to collect as many trading cards as possible.

    VeeFriends Partnerships 

    Since its launch, VeeFriends has partnered with several notable brands and other NFT projects to bring added utility to members. For instance, early last year, the project partnered with NFT collection Avastars to giveaway 1700 Avastar NFTs to Vee Friends NFT holders. Similarly, in December, it collaborated with the leading global toy company, Mattel Creations to launch a UNO deck featuring VeeFriends characters.

    VeeFriends has also teamed up with streetwear brand, Staple to launch a limited-edition “collaboration capsule”.  The “capsule” included a Heather Gray Hoodie, a Black Short Sleeve Tee, and an artwork embroidered baseball cap. On the other hand, the project collaborated with Empathy Wines to release a limited edition Empathy Elephant 2019 Cabernet Sauvignon. The wine label featured VeeFriends’ character, Empathy Elephant. Last December, VeeFriends also partnered with LA streetwear designer Anwar Carrots Self-aware Hare Carrots merch drop.

    Vee Friends Gary Vaynerchuk Gary Vee CEO of VaynerMedia chaiman of Vayner-x
    The entire NFT Collection is hinged on Gary Vee’s success. Credit: VeeFriends

    Gary Vee’s Pre-Launch Program (PLP)

    Simple. VeeFriends and Gary Vee promises utility.  Thus, VeeFriends launched the “Pre-Launch Program(PLP). The idea behind VeeFriends PLP is to give upcoming projects a starting point in terms of building their own community. In exchange, PLP participants will donate 555 of their own project tokens to Vee Friends. Then, the project will randomly distribute the tokens to existing VeeFriends NFT holders.

    The best bit about the Program is that Vee Friends holders may get NFT tokens from the next top NFT Project- all for free. 

    VeeFriends Pre-Launch Program Vee Friends by gary v
    NFT holders also stand to receive free tokens from Gary Vaynerchuk and his team through the pre-launch program. Credit: Vee Friends NFT

     

    Is Gary Vaynerchuk legit?

    As an ardent NFT supporter and collector, Vee Friends is not his only focus. Gary Vee has also championed several other NFT projects such as Fame Lady Squad, Women Rise, and World of Women. Boasting over 3 million Twitter followers, it’s safe to say that Gary Vee is one of the most influential figures in the NFT ecosystem at present. If you’re looking for a solid community, VeeFriends NFT project is probably a good start.

    “There will be 45 years of building this brand. Imagine giant franchises like Pokémon and Star Wars. Except, Vee Friends will be based on positive character traits, it will be about human kindness, etc., changing the human race for good. That’s the legacy.” 

    Indeed, VeeFriends NFT provides a blueprint for other projects to follow on how to bring value using blockchain technology— giving access, community building, and real-life utility. Yes Gary Vee has created a real life community of Friends coexisting in the NFT x web3 space.


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    All investment/financial opinions expressed by NFTevening.com are not recommendations.

    This article is educational material.

    As always, make your own research prior to making any kind of investment.

    Gary vaynerchuk Gary Vee VeeFriends
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    Reethu Ravi
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    Reethu Ravi is a journalist based in India, covering environment, sustainability, tech and innovation. When not found between the pages of a book, she can be seen catching up on the latest developments in the tech world. A naval architect-turned journalist, she loves bringing stories of change and innovation to the limelight.

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